Modern CPO can make all the difference to whether a forward-thinking organisation sinks or swims
It involves the offering, through ADCB, of interest-free payment solutions to clients over various periods, depending on the amount of the fine.
To this effect, the two parties have recently signed a partnership agreement at the RTA head office in Dubai. Accordingly, ADCB credit card holders can have their fines, RTA seasonal parking fees paid in instalments in a flexible and a smooth manner.
Yousef Al Reda, CEO of RTA's Corporate Administrative Support Services Sector said: "RTA had agreed with the ADCB on a plan for the payment of fines and seasonal parking fees through interest-free instalments over 3, 6, 9 or 12 months."
"This agreement aims to bring more happiness to motorists through offering them extended periods for paying their fines or parking card fees with no interests involved. The move is a further step towards cementing the strategic partnership between ADCB and RTA," he added.
Al Reda praised ADCB for offering innovative financial products and banking services to customers in a way that maximises their satisfaction and happiness.
Omran Taimour, Regional Head - Branch Banking at ADCB, said: "We are proud at ADCB to be the first UAE bank to tie up with RTA by launching this unique facility that provides our customers with a quick and efficient system of clearing their traffic and parking fines, whilst facilitating payment flexibility and customer convenience. ADCB has always been committed to enhancing the banking experience for its customers, advantage and introduction of this new payment model is an extension of this commitment.
"This outstanding initiative stems from the keenness of ADCB to enhance its corporate social responsibility and offer improved banking experience to clients of the bank and RTA. It enables them to pay RTA's fines & seasonal parking card fees through easy, interest-free instalments as selected by the client. This partnership between ADCB and RTA in Dubai underscores our commitment to heed to our customers, respond to their needs and fulfil their aspirations."
Modern CPO can make all the difference to whether a forward-thinking organisation sinks or swims
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