UAE to mark Earth Hour with the world on March 25

Abu Dhabi - The campaign will be led locally by Emirates Wildlife Society-WWF (EWS-WWF-) in UAE.

Ten years after the world's first Earth Hour in Sydney put the spotlight on climate change, the landmark movement of the World Wide Fund for Nature (WWF) is set to once again unite millions of people around the globe.
The world's largest grassroots movement for the environment, which mobilises individuals, communities and organisations globally to do their part to help check climate change, will take place on March 25 and is being led locally by Emirates Wildlife Society-WWF (EWS-WWF-).
Individuals and organisations in the UAE have been invited to join EWS-WWF, and millions of people across the planet, to support #EarthHourUAE by switching off unnecessary lights at 8.30pm on March 25.
EWS-WWF will be leading its 'Green Goals' campaign as it asks social media users to share their promises on how they intend to play a part in tackling climate change. Users will be asked to use the hashtag #EarthHourUAE when making their pledges online.
Long time EWS-WWF partner Dubai Electricity and Water Authority (DEWA) will host a festival at Bay Avenue Park in Business Bay from 4pm onwards, where the world's tallest tower, Burj Khalifa, will switch off its lights and participate in the Earth Hour walk.
The Environment and Protected Areas Authority (EPAA) will also host a public event starting at 5.30pm on the Al Majaz water front. Other events include a presentation focusing on environmental awareness, a bicycle ride, a wall painting of the Earth Hour logo, along with competitions and workshops.
Other organisations marking Earth Hour include Sheikh Zayed Grand Mosque - Abu Dhabi, HSBC, Environment Friends Society, the Jamjar Dubai, Sustainable City, among others. Yousif Al Obaidly, Director-General of Sheikh Zayed Grand Mosque Centre, Abu Dhabi, noted, "As a global iconic landmark, leading and supporting positive community initiatives in support of the well-being of our planet is paramount to us at the Sheikh Zayed Grand Mosque.
"Through our active participation in Earth Hour, we hope to raise the level of environmental awareness throughout society."
"Humanity today is facing unprecedented levels of climate change that threaten both present and future generations. Collaboration across countries, governments, business and society is necessary if we are to begin to halt this trend. Earth Hour is a poignant reminder and a symbolic action that we can all participate in, which highlights the importance we each play in contributing to a sustainable UAE and planet," said Laila Mostafa Abdullatif, Deputy Director-General, EWS.
Khawla Al Mehairi, Vice President of Marketing and Corporate Communications at DEWA, added, "DEWA has consistently supported Dubai's efforts to raise public awareness on various environmental issues by adopting and launching several initiatives and projects."

• UAE
• Dubai