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Business Incorporation Zone: Lending support to budding entrepreneurs

Business Incorporation Zone stands strong as a catalyst to help innovative minds bring their concepts to life. General Manager Anisha Sagar tell us more about its core values and expertise

With nearly two decades of experience in the UAE, Anisha Sagar currently serves as the General Manager at Fujairah Creative City Dubai. Before beginning her career in the company formation industry, Sagar worked as a banker and in loyalty marketing, where she earned over 15 years of experience leading successful sales and marketing teams. Sagar holds an MBA from Australia as well as Negotiation and Influence training from MIT Sloan. Excerpts from the interview:

What are the main services that Business Incorporation Zone provides?

We, at Business Incorporation Zone, are the official Dubai representative office of Fujairah Creative City Free Zone. Our clients receive professional assistance throughout company registration, residency visa application, medical and Emirates ID registration, dependents visa services, and bank account opening, right at the heart of Dubai from our offices located conveniently near Mall of the Emirates in Al Barsha, Dubai. We enable them to focus on what really matters, growing their enterprise, all while knowing that the business is being set up legally and compliant with the UAE government laws.

The UAE has made it very easy to open a new business, which in turn, has attracted a lot of companies offering business set-up services.  What is the competitive edge you have over your competitors and how do you stand out?

Whether you are looking for a new set up or to branch out in the Middle East, we offer unlimited business activities ranging from trading, e-commerce, media and publishing, education training, and sports management all under one trade name. Start-up with flexible packages at very competitive pricing and scale your SME up to 15 visas without renting any physical office space.

Internationally recognised and awarded for excellence in quality, Fujairah Creative City Free Zone was launched in 2007 as a perfect hub to help local entrepreneurs and business travellers conduct hassle-free business with emerging markets across the Mena region, Egypt, Jordan, India, China, Far East and Europe.

What are your future plans? Do you plan on expanding to other countries in the region?

Well, not yet. We do not plan to expand, but that is because we represent the Fujairah Creative City Free Zone. However, we have channel partners in Russia, India and China that work on our behalf to promote our business locally.

This year has been tough for most businesses. What sort of offers/incentives did you come up with to assist new businesses during these tough times?

We understand the commercial climate and the loss of jobs has been heavy for all. To support entrepreneurial ventures, we have a number of attractive offers set up. The theme of this month is "prices slashed".

One of our packages from Fujairah Creative City Freezone, which includes 3 business activities, a free visa and status change valid for three years, allocation of 4 visas, inclusive of E-channel registration & deposit was Dh32,550 and now we offer this package at Dh17,499.

This includes a number of our premium concierge value-added services like medical & emirates ID application (for visas), assistance in setting up bank accounts, dependents visa application & so much more. Our detailed offer is up on businessincorporationzone.ae or anyone interested can get in touch with us via 800BIZ (249).

Can you name a few of your milestone achievements?

We are very proud and humbled to be enlisted with a number of awards under our umbrella, including:

- SiliconIndia's 10 Most Promising Corporate Business Service Providers - 2019
- International Gold Star for Quality Award for Outstanding Commitment to Quality and Excellence
- Creative City Fujairah's Contribution Award to BIZ in recognition of our support to start-ups, particularly female entrepreneurs and young innovators

Where do you see your company in the next five years? What is your vision?

Our vision is to be the most passionately referred freezone in the industry, and to be relentless in pursuit of customer and employee excellence.

Our mission is to act as a catalyst for entrepreneurs by empowering small business to easily start, confidently grow and successfully run their own ventures. Our core values lie in creating a culture of entrepreneurial spirit, building trust through integrity, passion for winning, pushing boundaries and shape the future as leaders, and to go the extra mile.