MENA, South-east Asia Emerging Major Offshoring Sites

DUBAI — The Middle East, North Africa and Southeast Asia are fast gaining ground against the dominant players in the offshoring business, global management consulting firm A.T. Kearney said.

By Rocel Felix

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Published: Thu 21 May 2009, 10:39 PM

Last updated: Sun 5 Apr 2015, 9:47 PM

For the first time since the introduction of A.T. Kearney’s Global Services Location Index, or GSLI, in 2004, Egypt, Jordan and Vietnam ranked in the index’s Top 10 sites for the offshoring business. Egypt came in 6th place, Jordan at 9th place, and Vietnam in 10th place.

India, China and Malaysia, kept their posts as the top three offshoring destinations. These three countries continued to lead the index by a wide margin due to its high people skills, favorable business environment and low cost. Three other Southeast Asian countries made it to the Top 10 with Thailand ranking 4th, Indonesia 5th, and Philippines at 7th place.

Central European countries such as Poland, Czech Republic, Hungary and Slovakia, for years, the favorite offshoring sites for Western European companies, have fallen significantly from the ranks as their costs increased.

The GSLI analyses and ranks the top 50 countries worldwide for locating outsourcing activities, including IT services and support, contact centers and back-office support. Each country is weighed based on 43 measures, including, financial attractiveness, people and skills availability, and business environment.

“The dynamics of global offshoring are clearly shifting as companies re-evaluate the political risks, labor arbitrage and skill requirements in the context of the likely aftermath of the global economic crisis,” said Paul Laudicina, A.T. Kearney chairman and managing officer.

One of the key findings in the GSLI is that the Middle East and North Africa region is emerging as a key offshoring region because of its large, well educated population and its proximity to Europe. In addition to Egypt and Jordan, Tunisia was ranked 17th, UAE, 29th, and Morocco at 30th.

“The Middle East and Africa area has the potential to redraw the offshoring map and in the process bring much needed opportunities for its large, underemployed educated class,” said Johan Gott, project manager for the Global Services Location Index.

Sub-Saharan Africa also showed strength. Ghana ranked 15th, Mauritius 25th, Senegal 26th and South Africa 39th.

Countries in Latin America and the Caribbean continued to capitalize on their proximity to the United States as nearshore destinations. Chile placed highest among countries from the region, ranking 8th on the strength of its political stability and favorable business environment. Other strong performers in the region include Mexico 11th, Brazil 12th and Jamaica, which rose 11 places to rank 23rd.

The United States, as represented by the onshoring potential of smaller cities such as San Antonio in Texas, rose to 14th in the rankings due to the financial benefits of a falling dollar.

The country is the leader in the people skills category and the combination of rising unemployment and political pressure to create jobs is increasing interest in onshoring possibilities among smaller inland locations.

Similar trends are evident in the UK, France and Germany, all of which also rose in the

· rocel@khaleejtimes.com


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