ila Bank launches 'ila Premium' to enrich customer lifestyles

Open to everyone on a subscription basis, ila Premium is tailored to enhance customer lifestyles in the digital age with a carefully curated suite of global benefits, unique offers and an exclusive banking experience

ila Bank, Bahrain's fast-growing digital mobile-only bank, powered by Bank ABC, introduced ila Premium, a bespoke offering customised to enrich the lifestyles of the experience generation. It is offered to all customer segments on a subscription basis and boasts a blend of exclusive banking experiences and carefully curated privileges that mirror customer spending behaviours and habits, giving them more value for their money.

With the upgrade to ila Premium, customers can unlock a wide array of exciting local and global benefits as well as a customised banking experience, which includes higher interest rates, discounts on transaction fees and charges, over 1,000 airport lounge access worldwide, insurance benefits such as travel, gadget, e-commerce protection and much more.

Commenting on this unique offering, Nada Tarada, ila Bank head of business and customer, said: "ila Premium is catered to customers looking for more benefits that in traditional banks today can only be availed by high-income customers. It is the only subscription-based model in the Kingdom of Bahrain and is tailor-made for customers to easily avail of competitive banking benefits such as discounts on fees and charges, preferential interest and foreign exchange rates and higher transaction limits.

"ila Premium's unrivalled privileges have been carefully handpicked to match the lifestyles of all our customer segments, and its timely launch, amid the pandemic restrictions, will benefit customers as well as multiple sectors that have been impacted by reduced sales volumes."