Got a cool idea to keep Abu Dhabi green? Initiative still open for applications

Abu Dhabi - Deadline for Ma’an Social Incubator applications is February 13.

Do you have a cool idea that could cut waste and single-use plastics in Abu Dhabi? You have until February 13 to apply for the Ma’an Social Incubator (MSI) programme.

The Authority of Social Contribution – Ma’an said on Thursday that based on an environment theme, it was looking for innovative solutions that can also promote sustainable ecotourism across Abu Dhabi.

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Social entrepreneurs who have an exciting business idea — which can be turned into a product or service — are encouraged to apply for funding and a package of business development support through the MSI.

Applications for the fourth cohort of the MSI opened in December and Ma’an will shortlist the 10 winning social start-ups. Each team will be eligible to receive milestone funding, released at key milestones achievements. Applicants must be 18 years old and above, living in the UAE, or willing to relocate to Abu Dhabi.

Environmental concerns are a pressing social challenge, with 13 million tonnes of plastic entering oceans every year and 9.8 million tonnes of solid waste in the Emirate, according to the Environment Agency – Abu Dhabi.

Faisal Al Hamoudi, acting executive director for Social Incubator and Contracting at Ma’an, said: “With only a short time to go until the February 13 deadline, we would like social entrepreneurs to step forward and play their part in helping save the environment through the MSI programme.