DUBAI — Visa has partnered with one of the Middle East’s largest cinema chains, Grand Cinemas, to enable movie-goers in the UAE buy cinema tickets online.
To mark the launch of Grand Cinemas’ online ticket purchasing and booking service, the first of its kind in the Middle East, Visa and Grand Cinemas are providing customers who book tickets online using their Visa credit or debit cards with an opportunity to win couple tickets throughout the year.
Every Visa cardholder who uses his or her card to buy tickets from the Grand Cinemas web site — www.grandcinemas.com — will be automatically included in a draw to win monthly prize packages of free cinema tickets for two.
The prize value will be credited to a Grand Cinemas loyalty card which can be redeemed at any Grand Cinemas theatre in the UAE.
“Our promotion demonstrates that paying with Visa payment cards instead of cash is safer, easier and more convenient,” says Stephen Coakley, Marketing Communications Manager for Visa International in the Middle East.
“There is a growing trend in the GCC of consumers opting for online shopping and we are committed to expanding our network,” adds Coakley.