Citizens’ satisfaction with life in Emirates surges

Citizens in the UAE are even more satisfied with their lives in the Emirates than they were in 2011. Citizens of the UAE feel they enjoy a good quality of life, one that surpasses life in Europe.

For this UAE Opinion Survey, custom market research group TNS took into account a sample of 5,000 Emirati citizens from each of the seven emirates between December 2013 and March 2014. The company recently conducted a nationwide survey (similar to the one in 2011) and found that citizens across the UAE expressed an even higher degree of satisfaction with their overall quality of life, compared to 2011, with 97 per cent of respondents stating that they were either “very satisfied” or “fairly satisfied” — an increase of six percentage points.

“Such high levels of satisfaction can only happen in a country where the overall sentiment is that of optimism and positivity,” said Hamilton-Clark, CEO of TNS Mena.

Compared to a similar measure, the Standard Eurobarometer 80, Hamilton-Clark highlighted that Denmark and Sweden are also at the same level, with 97 per cent of citizens stating a high degree of overall satisfaction.

“The UAE satisfaction rating among nationals is on par with indices for Scandinavian countries, considered the ‘gold standard’ in such surveys,” Hamilton-Clark said, adding that “the UAE’s 97 per cent satisfaction rating far exceeds the All Europe Index at 72 per cent as well as those of other leading European nations such as Belgium at 93 per cent, United Kingdom at 90 per cent, and Germany at 89 per cent.” — news@khaleejtimes.com