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Etisalat offers per second billing plan

In a major development, Emirates Telecommunication Corporation or Etisalat has introduced a new Wasel per- second billing plan offering its pre-paid customers higher savings on both local and international calls, with effect from Monday.

“Per-second billing from Etisalat means that a customer only needs to pay for the exact number of seconds used on a call. This simplifies the billing process and maximises savings for the customer making it easy to calculate the cost of each local or international call,” the service provider said in a press release.

The development comes as the telecom provider was facing growing competition by Du, which snatched a sizeable chunk of the revenues from the world’s one of the largest telephone operator.

Etisalat is working on introducing more competitive plans and promotions to meet the expectations of both post-paid as well as pre-paid customers. In addition to per-second billing, Etisalat has also announced a competitive rate for international calling. Subscribers of new Wasel prepaid plan can choose from more than 200 international destinations to call for as low as 99 fils per minute during off-peak hours and all day on Friday.

Upon subscription to the new Wasel plan, customers will receive detailed instructions via SMS, allowing them to flexibly choose their preferred international destination. Existing Wasel pre-paid customers can activate their per-second billing plan free of charge by simply dialing *140#.

Seleh Al Abdooli, Etisalat’s CEO said: “At Etisalat, we are spending more and more time talking to our customers and listening to what they want.”

New Wasel pre-paid subscribers will enjoy the new mobile tariff automatically. Under the plan, all customers will be charged at 0.5 fils per second for local calls made from their Wasel pre-paid accounts.

haseeb@khaleejtimes.com