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As a key sponsor of the annual four-week shopping extravaganza, which will take place until February 15, BurJuman’s retailers will offer discounts across all areas of fashion, jewellery and homewares.
“BurJuman has a long-standing association with DSF as a key sponsor and as one of the UAE’s leading fashion destinations, BurJuman will set the scene for trends this year with its selection of fashion offerings,” said Sabina Khandwani, Head of PR and Marketing, BurJuman.
Discounts at BurJuman’s retailers include a part sale of up to 70 per cent off at Escada; up to 60 per cent at DKNY and Donna Karan; a part sale of up to 80 per cent off at Basler; a part sale of up to 50 per cent at Pumpkin Patch; and up to 75 per cent off at Zara.
Throughout the festival, shoppers can enjoy an array of entertainment at BurJuman, with special activities and workshops planned for children of all ages. Creations, a fashion initiative organized by DSF in cooperation with BurJuman, will take place from January 23 to January 31 in the Observatory.
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