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Apple plans expansion in the ME

DUBAI — Following a string of high profile launches featuring their new product range across the Middle East, Arab Business Machine Limited, Apple's Independent Marketing Company in the Middle East, has announced the opening of their second store in Abu Dhabi.

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By A Staff Reporter

Published: Fri 12 May 2006, 11:25 AM

Last updated: Sat 4 Apr 2015, 3:44 PM

The announcement comes at a time when sales of Apple's machines and devices have steadily risen across the Middle East.

Since the beginning of 2006, Arab Business Machine has released a new range of computers across the region.

The machines released to date include the state-of-the-art MacBook Pro, the innovative and powerful Mac Mini and the iPod Hi-fi, all of which, since being made available, have been lauded by the critics for their style and power.

Following in the footsteps of the Apple Center opened in Jebel Ali's Ibn Battuta mall, the new Abu Dhabi-based outlet will feature the entire Apple product line of hardware and software, organised into zones for movies, photos, music and children.

A Staff Reporter

Published: Fri 12 May 2006, 11:25 AM

Last updated: Sat 4 Apr 2015, 3:44 PM

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