Artificial Intelligence, Web3 and ChatGPT is set to change GCC real estate

Artificial Intelligence, Web3 and ChatGPT will soon disrupt the real estate market in the GCC as Web3 technology-powered start-ups are entering the property market in a big way.

The real estate market in the GCC has been running on a manual mode – as sales teams in all the real estate firms – be it development companies or brokerage firms – spend millions of hours every month to generate credible sales leads to increase sales. This is a traditional and age-old practice that is still prevalent in modern-day real estate business.

The industry has so far failed to use technology effectively to generate sales leads, except for a few who use digital media to general random sales leads.

However, Tripler, an AI and ChatGPT-powered start-up is planning to disrupt the lead-generating game – and it is generating genuine and credible real-time sales leads. The sales team will have to convert these genuine leads into sales and get the Sales and Purchase Agreements (SPAs) signed to close the deal.

While this might force many brokers out of business, this will streamline sales across the land and real estate sector. Real estate brokers in Dubai stand to gain the most from the AI and ChatGPT-powered sales leads generated on platforms like Tripler.com.

Tripler.com is the brainchild of Sam Singh, a UK-based British-Indian serial entrepreneur. “The UAE provides the perfect canvas for the development of technology companies focused on the real estate sector. While the sector has grown dramatically, many of the innovations in the property sector are only now coming through into the UAE market,” Singh told Khaleej Times.

Real estate sale transactions in the GCC between January and October 2022 totaled $143.1 billion (Dh524.81 billion). Dubai and Abu Dhabi contributed to over 48 percent of the aggregate value transacted, Kamco Invest said in December 2022. This is higher than the full-year transaction value of 2021, which crossed $137.4 billion.

Generating sales is the biggest issue for property developers and brokers. Companies spend millions of dollars to generate sales – through traditional marketing techniques, i.e. advertisement, billboards, hoardings, print media, public relations, cold calls, SMS marketing, email marketing, digital and social media.

The key is to generate credible sales leads – to convert them into sales. It is sales, or lack of it, that determines the success or failure of a real estate project – be it residential, commercial or retail facility.

“Tripler is the world’s first artificial intelligence-powered lead conversion platform. Our investors include the early backers of Uber as well as the BOOHOO group from the UK. Our research and development in artificial intelligence was funded by the UK government,” Singh said.

“Tripler is unique technology that allows the use of algorithmic matching between agent, the property, and the buyer. Rather than depend on the old-fashioned approach of finding the right agent and visiting multiple properties before our transaction can be finalised, Tripler uses algorithms and machine learning to connect property buyers with only doors property agents, with whom there is high likelihood of transaction success.

“In this way, Tripler actually triples the chances of a successful property transaction by using artificial intelligence machine, learning and algorithmic. Matching has the key tools to smooth and the friction involved in the property buying process.”