Businesses in UAE gear up to welcome innovative 2022

Sectors will have to brace for constant changes to remain afloat as evolving trends give rise to new opportunities.

Businesses in the UAE are all set for welcoming 2022, equipped to strive forward as new trends unfold. Thankfully, the robust digital adoption in the nation has ensured that the work will continue and remain uninterrupted. The new 4 1/2-day work week  — Monday to Friday — starting from January 2022  will help the businesses to align with global markets and will help boost productivity. The tech-enabled industries will have to gear up as demand will only accelerate from key sectors, making it more competitive for existing players. Some of the sectors that will continue to evolve in 2022 are eCommerce, qcommerce, edtech, healtech, fintech, proptech, entertainment, cryptocurrency just to name a few.

The UAE is looked upon as a global role model to handle pandemic in 2020 and 2021 with business sentiment soaring to peak and industries applauding the visionary policies and strategies to not only combat pandemic impact but also ensure that the economy remains competitive enough to boost businesses.

Some of the milestones of 2021, include approval of the Dh290 billion federal budget for five years until 2026 and launch of the industrial strategy “Operation 300bn” to empower and expand the industrial sector. Further, the launch of ‘Projects of the 50’ will establish a new phase of internal and external growth of the state in various economic sectors which should make the Central Bank of the UAE (CBUAE) target of overall real gross domestic product (GDP) of 4.2 per cent in 2022 against  2.1 per cent in 2021 achievable. The mega-event Expo2020 Dubai has been a game-changer and catalysed business opportunities for the UAE and participating nations.

Bharat Bhatia, chairman, and CEO of Conares, said: “The challenges that we faced in the past are simply opportunities to learn, so we can build towards a better future. The economy is getting back to pre-pandemic levels and there is greater opportunity for growth in the construction sector in the UAE. Despite the many ups and downs, we have a lot to look forward to in 2022 as we move forward with hope in our hearts and a smile on our faces.”

Sustainability will continue to dominate in 2022 as businesses will strive to build sustainable growth making resilience a strong code of conduct for individuals and businesses. Businesses will have to brace for constant changes and continue to innovate to remain afloat as the evolving trends give rise to new opportunities too.

Healthcare

Dr Azad Moopen, founder chairman and managing director, Aster DM Healthcare, said: “As per The World Health Organisation, almost half of the world lacks access to essential health services and over 100 million are pushed into poverty due to out-of-pocket health expenses. This stark reality was brought to the forefront during the pandemic very strongly with public healthcare systems across the world collapsing to manage and cater to increasing demands. More than ever the need to make quality healthcare affordable and accessible on time has been felt strongly.”

While it is important to increase healthcare spending as a percentage of GDP by the developing countries, the key to the penetration is digitisation. This will make at least primary healthcare available even in the remotest corners of the world through the ubiquitous mobile phones.

Dr Moopen added: “As we step into 2022, with renewed vigour to deliver our caring mission with a global vision to serve the world with quality healthcare that is affordable and accessible, we at Aster DM Healthcare remain at the forefront of adopting digital technology. We hope this will help us to enable access to millions to our services in a cost-effective way. As a blessing in disguise, Covid-19 has played the role of a catalyst in pushing the sector to innovate and come up with need-of-the-hour solutions.”

Sustainability

Sustainability will be foregrounded in all facets of life in the UAE in 2022. If anything, the pandemic was a supply-chain lesson, which reinforced the need to pursue sustainability on all fronts, particularly in food and water.

Chandra Dake, executive chairman and group CEO of Dake Group, said: “In the new year, as the great reset pans out, we will witness greater activity around Agtech, low-input farming, and decarbonisation in the agriculture sector. I’m glad to be entering the new year with so much to look forward to. All credit goes to leaders, whose proactive measures, crisis response, and science-based targets made today’s upbeat sentiment possible. I speak for all residents and business persons in the UAE when I say that we are grateful for the rulers’ ceaseless work in handling the pandemic. I wish everyone in the UAE a happy new year, and sincerely hope that personal sustainability features in their resolutions as it does in mine.”

Similarly, Dr Mostafa Al Guezeri, managing director, Hitachi Energy, said: “Our goal in 2022 is to advance the world’s energy system to be more sustainable, flexible, and secure. As the pioneering technology leader, we collaborate with customers and partners to enable a sustainable energy future for generations to come. Since the pandemic prompted changes in the energy market through supply line disruptions and inflationary trends, we intend to differentiate that in this competitive sector with burgeoning growth in areas such as electric transportation, renewable energy, and smart infrastructure.

E-commerce

Dubai has ranked as the fastest-growing e-commerce market in the Middle East and North Africa thanks to a very advanced technological infrastructure and the growing number of tech-savvy consumers. Dubai Customs expects e-commerce sales to rise 23 per cent to $27 billion (Dh100 billion), in 2022.

Real estate

The year 2022 will see greater market-driven developments, increased proptech adoption, and retrofitting activities, informs Sanjeevv Bhatia, chairman of SB Group and CEO of Netix Global BV.

“The UAE’s 4.5-day workweek will come into effect on January 1, 2022. So, we are about to witness a paradigm shift from day one. For a global company like the SB Group, this change is consequential — our teams can reduce operational latency and manage time zone differences effectively, adding to overall productivity. This move is one among the many that the UAE leadership has made to enhance the nation’s competitiveness. More power to them as they pursue greater causes in 2022. Real estate, in particular, continues to be the sector generating maximum initiatives and favourable policies from the government,” added Bhatia.

The UAE economy is likely to see an upward movement in 2022. History says that the country that hosts the Expo sees a steady growth in the months to follow. “Around 93 per cent of the UAE’s population is vaccinated, which makes the country a safer place and people are looking forward to visiting the country. This will give a major boost to the economy fuelled by the growth in tourism and investment as the country’s culture is a perfect mix of East and West. All this is majorly due to the exemplary initiatives by the UAE Government,” said Anis Sajan, vice-chairman, Danube Group.

“The UAE has seen quite a few changes like ease in doing business, golden visa for select residents and the recent one being the change in the working week to get in sync with the rest of the world.”

Imran Farooq, Group chief executive officer, Samana Group, said: “The year 2021 was very different and challenging. It would not be wrong to say that it changed the dynamics of the entire world and impacted the entire humanity, created ripple effects on every section of society, the industry, the economy, and the way we work and look at things.”

Cryptocurrency

The Central Bank of the United Arab Emirates (CBUAE) announced in July 2021 a roadmap to integrate a Central Bank Digital Currency (CBDC) into the country’s financial, investment, and trading ecosystem. This followed years of research, analysis, and idea-sharing by the CBUAE and some of the key entities in the UAE’s Crypto ecosystem and forms part of the country’s 2023-2026 strategy to promote digital transformation. Evidently, Crypto has been evaluated as an innovative and important asset class in improving the efficiency and effectiveness of the financial, investment, and trading landscape.

Arshad Khan co-founder and CEO of Arabian Bourse, said: “I see the UAE economy strengthening further in the next year. Several initiatives taken by the government in 2021 will add to improving the economic parameters. Expo 2020 and initiatives in the areas of blockchain and cryptocurrencies, in particular, will add significant strength to the overall growth.”

Jolivette Dela Cruz, Managing Director of Chef Signature

Year 2021 was a challenging year for everyone due to the Covid-19 situation. For me as Entrepreneur, I’ve been through a lot with our businesses. Moreover, before the year ends – the Emirate open us with other opportunities. One is opening the first Franchise of OFF THE HOOK in Sharjah. We have given the chance to be part of the team to operate and to manage OTH Sharjah. My other two businesses are back on track, start moving forward and quietly recovering.

There are Government measures in place to support and to boost this recovery for businesses like stimulus package, the discount offered during license renewal or new licensing and more. There are changes in UAE legislations which are aligned with the international best practices which improve the ease of doing business in UAE. Herewith UAE become appealing with the entrepreneurs .

I believe UAE economic will strongly recover from pandemic in 2022 and surely will be back with it’s pre-pandemic stage. UAE good governance, best practices in handling the pandemic situation and changes in doing business will boost the Emirate’s Economy in 2022. One indicator I have seen is the positive impact of the Expo 2020 with different sectors of business.

Abdul Jebbar PB, Group Managing Director, Hotpack Global