Caparo Middle East targets $100 million revenue in 5 years

Caparo Middle East was established in 2005 as a regional distributor of industrial and electrical products from its premises in the Jebel Ali Free Zone, with warehouses and offices spanning across 70,000 sq. ft.

After over 15 years of distributing industrial and electrical products from its base in the Jebel Ali Free Zone, Caparo Middle East – a unit of the UK-based Caparo established in 1968 by India-born industrialist Swraj Paul – has diversified into manufacturing through a joint venture with a Sharjah-based company.

Anjli Paul, the Dubai-based family member who oversees Caparo Middle East, told Khaleej Times during a visit to London that its manufacturing activities will help the company grow revenues to $100 million in the next five years. The company’s products have been supplied to all major projects in the region, including Burj Khalifa, Yas Island, Palm Jumeirah and Burj Al Arab.

Paul said: “Under our strategy for growth in this region and aligned with UAE’s vision for making the country a manufacturing hub, Caparo Middle East has recently ventured into manufacturing with a complete range of Rexton Brand PVC conduits and fittings under a joint venture initiative with Kingston Holdings, Sharjah.”

“Business plans are to target sales revenue of over $20 million for the fiscal year 2022, and we aim to achieve $40 million sales revenues in the coming fiscal year 2023. Having an established distribution network in UAE and GCC, able technical and sales team will facilitate in reaching our goals. We would hope to reach $100 million in the next five years.”

The growth of the business, she said, is made possible because of the ease of doing business in the UAE.

“The UAE going digital has enhanced local manufacturing, imports, exports, licensing, and ensuring proper safety and security standards of our workforce and business partners. Government clearances move very swiftly, encouraging expansion and new investments,” she added.