Cosmetics and beauty industry trade fair to open today in city

According to the organisers of the show, some 8,000 visitors are expected from retailers to operators of nail bars, and from hair salons to the latest exclusive spas. With an estimated regional value of $1.8 billion resulting from per capita expenditure of $317 per annum, both suppliers and buyers are keen to gain an increased share of a fast moving market.

One of the many developing categories in the region is the very fast growing wellness and spas sector. “International estimates indicate the market is growing at between 17-20 per cent, but we expect it is even higher in the Gulf area with at least 100 centres already operating in Dubai alone,” said Diana Taylor, exhibition manager at Epoc Messe Frankfurt.