Kalyan Jewellers has invested QR200 million in Qatar as part ofits market entry strategy.
Dubai - Offers exquisite pieces of contemporary and traditional jewellery.
Published: Fri 25 Mar 2016, 11:00 PM
Updated: Sat 26 Mar 2016, 8:08 AM
Kalyan Jewellers, one of the GCC's most-trusted and leading jewellery brands, is investing QR200 million in Qatar as part of its market entry strategy. The company opened seven showrooms in Doha on Friday strategically located at Al Khor, Abu Hamour, Barwa Village, Garaffa, Al Rayyan, Asian Town and HBK Signal.
Global brand ambassador of Kalyan Jewellers and international film icon Amitabh Bachchan made his maiden visit to Qatar as part of the launch. He was accompanied by brand ambassadors and popular film stars, Nagarjuna, Prabhu Ganesan and Manju Warrier. Kalyan is the first brand ever in Qatar to have seven showrooms on a single day, as part of its launch.
Speaking at the Press conference, T.S. Kalyanaraman, chairman and managing director, Kalyan Jewellers, said: "The launch of seven Kalyan Jewellers showrooms in one day underscores our commitment to the market and is set to offer a delightful jewellery buying experience for customers looking for benchmark quality and design in addition to superior customer service. This is a sophisticated market and our objective is to provide a wide range of designs that will appeal to even the most discerning jewellery connoisseurs. There has been a steady rise in the demand for exquisite precious jewellery across West Asia as a whole and we have ambitious plans for consolidating our position in Qatar."
We believe that such an emphatic presence will help us gain significant volume share and accelerate our growth plans - and increase the GCC contribution to the group turnover to 40 per cent over the medium term from the existing 15 per cent of our revenues. Kalyan's relentless focus on quality, transparency and innovation will make shopping a delightful experience for the discerning customers. The foray into Qatar takes Kalyan Jewellers into the 90s with its network of showrooms and we will soon be hitting a century of showrooms," added Kalyanaraman.
The showrooms, curated in close partnership with designers and stylists will be offering an exquisite and extensive collection of jewellery, with stunning designs. The showrooms will have dedicated sections featuring Kalyan's most popular house brands such as Ameera - exclusive Arabic wedding jewellery, Mudhra - handcrafted antique jewellery, Nimah - authentic heritage Jewellery, Anokhi - uncut diamonds, Apoorva - diamonds for special occasions, Antara - wedding diamonds and Hera - daily wear diamonds and Rang - precious stones jewellery. Bespoke collections such as Turkish, Antique and Omega will also be available in the showrooms. The designs provide a sparkling range of contemporary and traditional designs to suit every celebration apart from elevating everyday wear.
With this launch Kalyan would have invested over QR600 million in the GCC network of 21 showrooms and manufacturing facility in Sharjah. Kalyan has been rapidly expanding its distribution operations, both in India and West Asia and had made an emphatic entry into the GCC by launching six showrooms on a single day in the UAE.
Kalyan Jewellers is one of the most trusted brands in India and has developed a deep connect among its stakeholders with its brand promise of 'Trust is Everything'.