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Meta to launch Twitter-like app Threads

The text-based conversation app is expected to be released on Thursday and will allow users to follow the accounts they follow on the photo-sharing platform and keep the same username

Published: Tue 4 Jul 2023, 10:59 AM

  • By
  • Reuters

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The logo of Meta Platforms' business group is seen in Brussels, Belgium December 6, 2022. -- Reuters file

The logo of Meta Platforms' business group is seen in Brussels, Belgium December 6, 2022. -- Reuters file

Meta Platforms plans to launch a microblogging app, Threads, days after Twitter executive chair Elon Musk announced a temporary cap on how many posts users can read on the social media site.

Threads, Instagram's text-based conversation app, is expected to be released on Thursday and will allow users to follow the accounts they follow on the photo-sharing platform and keep the same username, a listing on Apple's App Store showed.

The launch comes after Twitter announced a slate of restrictions on the app, including the need to be verified in order to use TweetDeck.

Musk's latest announcements to address data scraping have sparked a fierce backlash from Twitter users and ad experts said it would undermine new CEO Linda Yaccarino, who started in the role last month.

Meta did not immediately respond to a Reuters request for comment on a similar launch on the Google Play Store.



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