T20 World Cup: See Rohit Sharma, Phil Salt soar across cricket pitch as tournament kicks off

Cricket superstar Rohit Sharma bowls over cricket fans as he takes to the field to feature in Emirates’ latest advertising campaign, set to run during the ICC Men’s T20 World Cup.

Emirates, official partner of the highly anticipated ICC Men’s T20 World Cup, which kicks off in Australia this weekend, has signed up Rohit, known as the Hitman, for its "Lovers of Cricket" campaign. Sharma will demonstrate his extraordinary skills in the three 10 second films created for the campaign, the first of which will feature his dynamism as a fielder as he flies through the air to catch a ball to the roar of the stadium.

In the following two other versions of the ad featuring the Indian cricket star, his trademark batting is put to the test with a flying jump to the stumps. All three spots convey the airline’s message of excellence – "Don’t just fly, fly better".

The campaign also features three more versions with two other well-known stars of the game, England’s Phil Salt and Richard Gleeson, players for the Emirates-sponsored Lancashire County Cricket Club. Both Salt and Gleeson can be frequently found "flying" across the pitch at the club’s home grounds – The Emirates Old Trafford – where these latest ads were filmed.

During the month-long T20 tournament, Emirates’ "Lover of Cricket" ads will run on television in Australia, the UK, US, India, and Pakistan.

The airline directly serves 14 of the 16 nations participating in the seventh edition of the ICC T20 Men’s Cricket World Cup, including 42 flights a week to Australia, and services to over 39 cities in the UK, US, India, Pakistan, South Africa, the Netherlands, Bangladesh and Ireland.

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