Something amiss about all the 'Miss' beauty pageants

It is a very competitive world out there, where we, especially women, are constantly being assessed on our abilities, our adaptabilities, our work ethic, our parenting skills, our fashion sense and, of course, the way we look and our body types.

These, and more, are all issues that us women have been forced to adapt to from a very young age and now in the 21st century society, women worldwide are finally finding their voices.

Concerns are constantly raised and calls to end such damaging criteria and ease the pressures that young girls and women are being subjected to unnecessarily are becoming the norm, not only among feminists, but in most reasonable people, both female and male.

So, can you imagine that a competitive environment which for the most part solely judges women on how they look, how they fit in a tiny swimsuit, and, believe it or not, how accurately they deliver some pre-rehearsed lines, still exists in today’s world?

Imagine no more. This strange and out-of-date concept still exists and in many variations. A quick Google search listed 26 international beauty contests for women and teenage girls, and this is not counting continental, regional, or national pageants (400+ in total). These are competitions which can trigger feelings such as anxiety, insecurity and self-hate for both the participants and many of the ‘other’ girls watching from the sidelines.

These contests encourage young girls to place so much significance on their looks and teaches them early on that in order to have a voice, be adored, be worthy of respect and attention, they have to be impossibly physically beautiful. Those are not lessons I want to bring home to my three-year-old daughters and is precisely why when I decided to sit down to watch Miss Universe for the purpose of this piece, I did so during their nap time.

Beauty pageants serve little purpose in my eyes, but to perpetuate the following rather disturbing checklist:

Full disclosure: I grew up watching Miss Universe and Miss World; a set of bizarre, televised competitions which did nothing more than make me feel insecure; reinforcing the outmoded idea that women are sexual objects and only fit to be glorified as such, and yet they filled the TV schedules every year.

Although they may market themselves as competitions that seek to empower women and judge contestants based on personality, intelligence, and talent, we all know that no one watches for those reasons and these contests only do damage by objectifying women and promoting unhealthy body standards. They are nothing more than a superficial ranking of women based on their physical beauty.

As to the charities they champion, there are many other ways that women can promote their causes other than through beauty pageants.