The partnership was celebrated with the launch of ‘My Food Story’, an innovative in-store event featuring live cooking demonstrations showcasing the versatility of American ingredients
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In a groundbreaking move for the world mental sports, Memoriad 2024 is set to take centre stage in Sharjah from November 7 to November 9. This prestigious international event, held only once every four years, promises to showcase the incredible capabilities of a team of 40 representing UAE with four Emirati students and other global athletes through various disciplines, including memory competitions, mental calculation, and speed reading.
With participants from over 35 countries and more than 250 registrations, this year’s Memoriad is poised to be one of the most exciting yet. Hosted by Sparkler Minds under Phase 2 Marketing, the event will take place at Skyline University, creating a vibrant hub for mental athletes and enthusiasts alike.
The founder members, including Melik Duyar, known as ‘Mr Memory’ and famously dubbed ‘the man who forgot to forget’, alongside Scott Flansburg, ‘The human calculator’, and Ralf Laue, chief arbiter of Memoriad, bring their expertise and charisma to the competition.
Among the standout competitors is Yusnier Viera, celebrated as “The Human Calendar,” whose extraordinary skills have captivated audiences worldwide. The event not only features these renowned figures but also highlights the talent from the UAE.
The Sparkler Minds Challenge, aimed at inspiring young minds, culminated in the MEMORIAD UAE Open, where 40 exceptional competitors emerged from a field of over 1200 participants. Four Emirati students, showcasing remarkable prowess in mental calculation, will proudly represent their country on this esteemed global stage.
The atmosphere at Skyline University is expected to be electric, with competitors showcasing their skills in challenges designed to push the limits of human memory and calculation. Spectators will witness firsthand the astonishing feats of mental agility as contestants race each other in a test of skill and concentration.
Join Sparkler Minds at Skyline University from November 7th to 9th for this once-in-a-lifetime opportunity to experience the thrill of Memoriad 2024. Whether you’re a competitor, a supporter, or simply a curious mind, this event promises to inspire and ignite a passion for the extraordinary capabilities of the mind.
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