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Auto Dealers Plan ‘Big Presence’ at DSF 2009

Hotels in Dubai have already offered discounts of up to 60 per cent on room rates in addition to a 25 per cent reduction in food and beverage prices from mid-January until mid-February to mark the DSF .

Arabian Automobiles to spend Dh7 million

Arabian Automobiles Company, the sole distributor of Nissan, Infiniti and Renault cars in Dubai and Northern Emirates, said it has launched its Dubai Shopping Festival (DSF) promotion and plans to spend Dh7 million on promotional activities.

Arabian Automobiles, sole dealer for Nissan, Infiniti and Renault in Dubai and the Northern Emirates, launched its 2009 DSF promotion, with a total promotion spend over Dh7 million as compared to Dh6.5 million in DSF 2008. Arabian Automobiles is also the key sponsor of DSF with 31 cars for daily draws, in addition to 12 cars being raffled on the last day in the Nissan Grand Raffle. 2009 represents the company’s 14^th year of involvement with the Festival.

The highlight of this year’s promotion, running from January 5 until 15^th February 2009, is the opportunity for every Arabian Automobiles customer to win one of four stylish Nissan Qashqai SUVs with the purchase of a new car. Keeping in mind the concerns of customers due to the current economic crisis, Arabian Automobiles is also providing financial support on purchases. “Customer satisfaction is crucial to Arabian Automobiles and hence, we constantly work towards making car purchases a hassle-free process”, said Michel Ayat, CEO of Arabian Automobiles. “On the purchase of a select Infiniti vehicle, Arabian Automobiles will contribute up to AED 12,000 towards the customer’s down payment and for the Nissan Murano SUV, up to AED 10,000. Furthermore, easy finance on any purchase of Nissan and Infiniti vehicles will be offered in addition to the numerous prizes, making DSF an occasion to watch out for at Arabian Automobiles.”

Hyundai discount season

Hyundai, represented by Juma Al Majid in the UAE, launched the Hyundai discount season. This is the first of what is set to become an annual discount season bringing special discounts and valuable offers to Hyundai customers for a limited period. Over this period, Hyundai is offering special promotions and attractive discounts on all Hyundai models, as well as a special bank promotion with zero down payment, 45 days deferred payment and six (6) years financing tenure.

New Suzuki Alto Lapin

Suzuki Motor Corporation has announced the Japanese domestic launch of the new Alto Lapin, a minivehicle that combines a distinctive retro design with outstanding fuel economy. The Alto Lapin is based on a concept of creating a minivehicle that engenders the same kind of emotional attachment as a favourite fashion accessory or ornament. Since its appearance in its original form in January 2002, it has been especially popular with young women.

New Renault Symbol drives in to the UAE

Reinforcing its commitment to offer UAE residents a wider product range choice, Renault GCC is proud to introduce the all New Renault Symbol which represents the evolution of the successful Clio - popularly known as Clio Classic. In addition to its status-enhancing modern exterior styling and fresh, refined interior, the New Renault Symbol boasts of higher levels of comfort and safety. It benefits from the same suspension as the Clio II which is acclaimed for the quality of the balance it strikes between comfort, road-holding and the quiet ride it delivers.

2010 Cadillac Crossover

Cadillac unveiled the next-generation 2010 SRX Crossover, featuring a completely new design and more-efficient, high-technology engine choices.

The new SRX is a mid-size luxury crossover coming to the North American International Auto Show next week.

“The all-new SRX is a fresh and compelling crossover aimed squarely at the priorities of luxury buyers,” said Mark McNabb, North America vice president, Cadillac/Premium Channel. “With new technologies for increased efficiency and safety, the redesigned 2010 SRX Crossover focuses on both the emotional and pragmatic sides of the luxury consumer.”

· andulbasit@khaleejtimes.com