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DIB Launches Loyalty Programme for Credit Cards
DUBAI - The Dubai Islamic Bank (DIB) on Saturday launched a loyalty programme for its Al Islami Credit Card members, which would allow them to earn unlimited Wala’a Dirhams on their card transactions.
Each Wala’a Dirham is equal to Dh1 in value and card members can redeem them against utility payments such as DEWA, SEWA, Etisalat payments, E-vision and RTA Salik recharge.
Card members can also redeem their Wala’a Dirhams against gift vouchers for Carrefour, Union Co-operative Society, Sharjah Cooperative Society, Abu Dhabi Cooperative Society, Home Centre, Sharaf DG and Paris Gallery, as well as travel vouchers.
Dr Adnan Chilwan, Chief of Retail and Business Banking of DIB said, “As part of our strategy to offer unique and convenient banking solutions to our customers, we have introduced a key benefit — Wala’a Dirhams — to our Credit Card offering. This programme offers customers huge savings and rewards for using their Al Islami Credit Cards. As there is no limit to the Wala’a Dirhams that can be earned, cardmembers will find this program extremely rewarding. We have also taken this opportunity to re-launch our Al Islami Credit Card, with an objective of loading it with more value and benefits to customers.”
Ali Rahim, Head of Retail Products of DIB, said, “The facility of paying utility bills through Wala’a Dirhams earned on their Al Islami Credit Card will result in substantial savings for our cardmembers. Additionally, we have a range of benefit options for our customers to redeem their Wala’a Dirhams. We will continue to create special benefits and rewards to serve the financial needs of our customers.”
As a special offer to coincide with the launch of Wala’a Dirhams, DIB also announced that any customer who gets an Al Islami Credit Card will receive a free mobile phone.
This offer is valid till February 28, 2009 only.
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