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DIFX Rebranded as Nasdaq Dubai
DUBAI - Nasdaq Dubai rebranded from its former name of Dubai International Financial Excahnge (DIFX), the exchange that carried out the largest IPO in the Middle East when it listed shares of DP World.
Nasdaq OMX Group owns one third of the shares of Nasdaq Dubai, while the other two- thirds are owned by Borse Dubai.
As part of a broader initiative to stimulate trading interest, Nasdaq OMX Group will also list its shares on Nasdaq Dubai.
“It lends us credibility when people know the name Nasdaq is behind it and the credibility of our exchange will be based on the results we produce. We have all the links that enable any investor to invest in companies listed on Nasdaq Dubai. Those links are with Euroclear and Clearstream and I think you will see people look at us in a more favourable way,” said Nasdaq Dubai Chief Executive Jeff Singer.
The conference took place ahead of a Nasdaq Stock Market opening bell ceremony, which was held at the Dubai International Financial Centre (DIFC), where Nasdaq Dubai is based.
Live coverage of the ceremony was witnessed around the globe.
The exchange hopes the rebranding under the Nasdaq name will ease the way for an increase in dual listings and has taken steps to streamline the process.
29 companies will also seek to reach new investors as part of a Middle East investor conference.
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