Etisalat Egypt signs deal with Ericsson

The renewed collaboration will strengthen the existing partnership in mobile broadband and customer experience.

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By Staff Report

Published: Fri 18 Jul 2014, 12:00 PM

Last updated: Tue 7 Apr 2015, 10:24 PM

Etisalat Egypt has chosen to continue their successful partnership with Ericsson by signing a Memorandum of Understanding (MoU) at Ericsson’s headquarters in Sweden.

The renewed collaboration will strengthen the existing partnership in mobile broadband and customer experience. As part of the MoU, Ericsson will optimise the performance and boost the capacity of Etisalat network, using Ericsson’s innovative heterogeneous network solutions.

Ericsson’s combination of macro and small cell solutions will address the increase in mobile broadband traffic and elevate service performance. This will also enable Etisalat Egypt to address video traffic demand in dense urban environments where it may not be practical to find additional sites for macro cells.

Saeed AlHamli, CEO of Etisalat Egypt, said: “Our partnership with Ericsson has grown from strength to strength, as we continuously seek to further empower our customers with the highest quality of experience.

Mobile broadband traffic in particular is increasing day after day, and Ericsson’s solutions will allow us to successfully address our customers’ demands in a scalable and sustainable manner.”

As part of this collaboration, Ericsson will also support Etisalat with the development of new key quality indicators, which will measure the end user experience. By analysing the gathered data, Etisalat will be empowered with the ability to better serve its end-users’ needs.

Staff Report

Published: Fri 18 Jul 2014, 12:00 PM

Last updated: Tue 7 Apr 2015, 10:24 PM

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