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New Lock Box System to Ease Dubai Realty Sales

DUBAI — Dubai has become the first city in the Gulf region to launch the world-renowned lock box system, which will bring advancement to the real estate brokerage business in the UAE.

The system, which is the most popular product in the US and rest of the world, was introduced by Centurion Lock Box Systems in Dubai last week.

The product, GE Supra Real Estate Lock Box system, enables real estate agents to access more properties and streamline the process of showing properties for clients without hassle.

“This system solves many challenges real estate agents face when showing properties. Agents will no longer lose sales because they will be able to access any property with ease and convenience,” Centurion Lock Box Systems Managing Director Usman Ghani told Khaleej Times at the launch. “It also enables agents to show more properties since they won’t have to find keys or wait for someone to give them access,” Ghani said. Centurion, the authorised GE Dealer for this system in the country, will provide training to brokers as the product is being introduced for the first time.

Despite a slowdown in real estate business in the country due to the global economic downturn, Ghani said his firm will achieve the preliminary target set for the sale of the newly introduced system in the country. “A few leading brokers in Dubai have confirmed orders for 1,000 systems and we are hopeful to sell around 5,000 within one year,” Ghani said.

After achieving sales target in the country, the company will introduce the system to other Gulf states next year, 
Ghani said.

The GE Supra lock box system has been used by a large number of real estate brokers and agents in the US and rest of the world for many years now.

The ease and rugged reliability the system offers has made it the most used lock box system in the world. Currently, there are over three million Supra Lock boxes in use. “Around 50,000 property units are coming up in the next two years in the country and this system will facilitate brokers to dispose of these units quickly,” Ali H. Zaidi, Chief Executive Officer of Centurion Real Estate Brokers, said.

The salient features of the product are: email notifications of showing activity and detailed reports showing which agents have shown your properties and when they were shown. The system comes with three pieces i.e. Supra iBox, Display Key and USB cradle/charger connected to the Internet.

· abdulbasit@khaleejtimes.com