Nshama unveils Town Square project in Dubai

An artist’s rendering of Town Square with the concept of integrated neighbourhoods in the city. — Supplied photo

Dubai — Nshama, a private developer of integrated lifestyle communities differentiated by a focus on offering distinct value propositions for aspiring home-owners, is unveiling the first-of-its-kind and largest Town Square development in Dubai.

Celebrating a welcoming outdoor lifestyle that promotes the wellness of residents in a vibrant, unique and trendy development, the soon-to-be-launched Town Square redefines the concept of integrated neighbourhoods in the city. With all amenities in walking distance, it showcases the best of everything that Dubai has to offer in one inspiring community development like no other.

To drive the development of Town Square, as well as other projects in the pipeline, Nshama has appointed its strategic leadership team comprising veteran professionals who bring over 100 years of collective experience in Dubai and internationally. Led by chief executive officer Fred Durie and chief operations officer Abubakr Sidahmed, among the masterminds behind prestigious landmarks such as Downtown Dubai, Dubai Marina, Arabian Ranches and Emirates Living, the team will craft a new dimension in an integrated community development that transforms the lives of residents.

Spread over about 750 acres, Town Square brings a new suburban downtown residential destination with its mix of three and four bedroom townhouses and mid-rises with one, two and three bedroom apartments offering tremendous value across all touch-points. A smart, sustainable and connected community, it focuses on promoting an active outdoor lifestyle, as well as arts and culture. A central park and wide open green spaces add to the quality of life of residents assuring them a refreshing getaway.

Durie said: “Nshama is ushering in a new development approach to Dubai that draws on the Dubai Plan 2021 and supports the key theme of establishing the city as a ‘preferred place to live, work and visit.’ Focused on end-users, particularly families and young people who cherish an active outdoor lifestyle, our new project brings the novel concept of a modern town square to Dubai.”

“Meeting the demand for value homes from professionals and families along the city’s major growth corridor, Town Square distinguishes itself across all aspects of its design, development and after-sales service. It also meets the significant demand for middle-income value housing with quality and affordable price points as our prime consideration,” Durie noted.

He added: “Town Square is a smart, intelligent community that meets the aspirations of the young, trendy and value-conscious customer, enabling them to shift from a rent-based lifestyle to homes that provide them a sense of belonging. All our projects are similarly planned to meet the growing middle-income demand for end-user homes, led by our vision to bring a new lifestyle choice to Dubai that transforms the lives of people.”

— business@khaleejtimes.com