United Foods launches Aseel Extra Virgin Olive Oil

Dubai — United Foods Company launches Aseel extra virgin olive oil, a new product in the Aseel range, in line with the company’s vision to produce high quality edible oils and fat to offer customers in the UAE the goodness of pure olive oil.

Pressed from the best olives coming from Seville and Cordoba, Aseel Extra Virgin Olive Oil is made to the highest quality standards in Spain. It is currently available in 250ml, 500ml and 750ml bottles. Aseel’s current product range includes Vegetable Ghee, Pure Dairy Ghee, Butter and Canola Oil.

Speaking of the arrival of the new product Fethi Khiari, CEO, said: “Aseel Extra Virgin Olive Oil features a distinctive taste and is high in phenolic antioxidants that packs a host of health benefits. This makes it ideal for Ramadan as the holy month a time when health is an important focus and eating healthy is a natural choice. This bottle of goodness is our gift to the health-conscious customers across the UAE.”

Aseel Extra Virgin Olive Oil is made using a process called “first cold pressed.” In simpler terms, the word “first” refers to the olives being pressed on the first round of extraction. “Cold” refers to the olives being kept no higher than 28°C, and “pressed” refers to the method of extraction.

In this method no heat or chemical additives are used to extract the oil from the olives as heat can alter and destroy the flavors and aromas of the olive oil. Aseel Extra Virgin Olive Oil thus retains its full nutritional value.

Thanks to its anti-oxidant effect on the human body cells, 80 per cent of extra virgin olive oil stimulates bone growth and calcium absorption. Furthermore, its easily digested and quickly and completely absorbed by the system. Its aroma and taste stimulates the appetite.

A key ingredient of the Mediterranean Diet — a heart-healthy eating plan, Aseel Extra Virgin Olive Oil is packed with antioxidants including Vitamin E, A, D and K which help in preventing arteriosclerosis. A rich source of monounsaturated fat, it is protective against heart diseases.

Through its oleic acid, Olive oil helps to reduce the level of bad cholesterol and increase the level of good cholesterol.