The sport must attract the next generation while nurturing its loyal base, ensuring both tradition and innovation thrive together
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Established in 2012, The Opulence Events LLC (Member of Dubai Chamber and Commerce) is a complete event management company.
With the main focus to satisfy its clients with its excellent services; and the best delivery of events with quality and perfection, The Opulence Events are fashion innovators and have created the brand of its own - International Fashion Week Dubai (IFWD). It was launched in May 2015 in Dubai and since then it is not only known in the Arab Fashion Market but is also a famous and very well-known brand in the International Fashion Market.
After the huge success and demand, it then launched the brand in Paris as International Fashion Week Paris (IFWP) and Milan as International Fashion Week Milan (IFWM). IFWD is one of the top and highly anticipated fashion events not just here in the UAE but even worldwide.
Founder and managing director Cheryl Dias says: "We are world-famous and unique as we are the only fashion event from Dubai who has launched International Fashion Week in Paris and Milan."
Presently International Fashion Week is held twice a year in Dubai, Paris, Milan featuring Spring/Summer and Fall/Winter collections. The brand will soon be launched in new destinations such as London, New York, Los Angeles, Istanbul, Mumbai, Goa, Pakistan, Beirut, Lisbon, Barcelona and Cairo.
Dias anticipated the IFWD launch in Pakistan this year.
"We brought designers from more than 80 countries Dubai during its launch in 2015."
Cheryle Dias is also a designer par excellence whose creations are western and bridal and high-end quality. The brand has also launched high quality ready to wear and men wear.
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