Abu Dhabi AI firm G42’s in key strategic partnership with Mercedes-AMG PETRONAS F1 Team

Peng Xiao, CEO of Abu Dhabi-based Artificial Intelligence organization G42, has described the strategic partnership that his company is embarking on with Mercedes-AMG PETRONAS Formula 1 Team, as a ‘wateshed moment.’

The core purpose of the multi-year collaboration was to develop marginal gains and performance benefits on track for Mercedes through G42’s AI and big data analytics capabilities.

It was also aimed at demystifying artificial intelligence.

In a sit-down interview held in Abu Dhabi, Toto Wolff, Team Principal at Mercedes-AMG PETRONAS, expressed his excitement and optimism around the partnership and how this can benefit Mercedes going forwards.

“You can see in a world of machines, the human connection is important,” he said.

“As you say, we are an engineering and data driven business. The quicker we learn, the better we are.

We are in a relative game and an honest sport where the stopwatch never lies,” he added.

“You’re either better than your competitors or not. So, I believe in marginal gains.

“But marginal gains are nothing compared to the magnitude of performance advantage that we can have with Peng and his team,” said Wolff.

As the two organizations become embedded within one another’s processes, the hope is that a greater understanding will be developed around each organization’s capabilities and ultimately start to fully understand the boundless potential this partnership holds.