Medical community frets over fate of Twitter

For days, doctors, scientists and public health experts have been telling their Twitter followers where to find them on other platforms, should Elon Musk's newly-acquired company tank.

The social media giant symbolised by the blue bird has laid off half of its 7,500 employees, while several hundred others have resigned, creating doubts over its future.

Even if it survives, the unpredictability of the new boss has raised fears his policies could profoundly alter the character of the so-called digital town square.

That would be a deep loss for medical experts, who have used Twitter since the start of the Covid pandemic as a tool to quickly gather information, share their research, communicate public health messages and forge new collaborations.

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The pandemic was a "tipping point for the use of social media as a primary resource for researchers", Jason Kindrachuk, a virologist at the University of Manitoba in Canada, told AFP.

As the coronavirus began its global march in January 2020, researchers embarked on studies to understand how the virus spreads, its health effects, and how best to protect oneself.

They shared findings immediately on Twitter to assist the wider medical community and an anxious public, often in the form of "preprints" — early versions of scientific papers before they are submitted to a journal.

"In the middle of a pandemic, the ability to rapidly share information is critical for knowledge translation and dissemination, and Twitter is able to do this in a way that is typically not feasible for textbooks or journals," said a commentary published in the Canadian Journal of Emergency Medicine.

The process of peer review effectively took place in real time on Twitter, with scientists publicly sharing their interpretations and critiques of each new study.

Of course, there was also a downside: unworthy work received outsized attention, and non-specialists held forth on subjects far from their areas of expertise.

On the other hand, it was thanks to Twitter that experts from around the world were able to find one another easily and team up.

"There are people that I collaborate with now that have been based on interactions that were born out of Twitter," said Kindrachuk, who has around 22,000 followers.