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Most UAE residents are addicted to Facebook videos; are you?

People in the UAE are 1.40x more likely to consume video content daily on mobile devices than computers.

Do you consume most of your content in the form of videos? Then you are not the only one. 79 per cent of people in UAE have increased their online video viewing over the past year, according to a survey commissioned by Facebook.
Users spend 5x longer time looking at videos than static content on Facebook and Instagram. Smartphones are driving this consumption as the survey reveals that people in the UAE are 1.40x more likely to consume video content daily on mobile devices than computers.
The research company Kantar Media conducted a survey among 1,999 people ages 18+ in the UAE and UKwho regularly watch short-form videos online.   
The five key trends from the survey include:
1. People surveyed in the UAE are 1.40x more likely to watch video daily on mobile than on the computer.
2. 77% people surveyed prefer video under 10 minutes.
3. 65% of millennials surveyed say they watch large numbers of video clips in a row and 60% do it without even consciously realizing it.
4. Among lab participants in the UK and UAE, video on Instagram inspires 1.80x higher levels of joy among viewers than the same content viewed on other digital platforms.
5. Among lab participants in the UK and UAE, people spend 5.00x longer looking at video than static content on Facebook and Instagram.
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