Dubai Press Club launches economic content creators programme

Experts from financial media organisations will equip participants with latest trends in economic reporting during the programme

Published: Mon 16 Dec 2024, 8:52 PM

By
Web Desk

Photos: Supplied

The Dubai Press Club (DPC) today launched the first phase of the Dubai Content Creators' Programme — which aims at equipping emerging talent and content creators with advanced skills to create impactful digital content.

The first phase, from December 16, 2024 to January 8, 2025, is being organised in collaboration with the UAE Ministry of Economy.

During the three-week programme, experts from renowned financial media organisations will provide training in economic literacy in the fast-evolving digital landscape and equip participants with the latest trends in economic reporting.

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The programme commenced with a session featuring Abdullah bin Touq Al Marri, UAE Minister of Economy, who said that content creators must have a solid understanding of the tools and techniques required to deliver accurate, objective, and impactful messages.

Abdullah bin Touq Al Marri, UAE Minister of Economy

“The UAE has established specialised zones with world-class infrastructure, advanced technologies, and flexible regulations, positioning it as a regional hub for leading global media organisations,” he said.

The Minister said launch of the Economic Content Creators Programme marks an important step in fostering innovation and creating a media environment that keeps pace with rapid economic developments locally and globally.

"The Ministry of Economy considers media organisations essential partners in showcasing the UAE’s economic strengths, development efforts, and rapid transformations, while providing accurate insights into the national economy.”

Empowering content creators

Mona Al Marri, President of Dubai Press Club, expressed her gratitude to the UAE Ministry of Economy for launching the programme. .

“Content creation focused on economic topics is vital for improving financial literacy within communities, ultimately contributing to a more resilient and sustainable economy,” she stated.

“Such content fosters a deeper understanding of key issues that impact our daily lives, from personal financial choices to the macroeconomic policies that shape the future of nations. The demand for credible and comprehensive content on economic matters has never been more urgent, especially as the world navigates complex challenges like inflation, volatile financial markets, and transformative technologies reshaping global economies,” Al Marri said.

Training sessions

Mahfoudha Abdullah, Specialist, Media Talent Development at Dubai Press Club, said the Economic Content Creators Programme agenda features a series of comprehensive lectures and workshops. The sessions will cover key topics such as the fundamentals of successful economies, navigating economic myths versus realities, the impact of artificial intelligence on enhancing visual content, and the balance between trending topics and objective analysis in specialised economic content creation.

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