Harley-Davidson opens new showroom in Dubai

The new 1,481 square metre facility, the second in Dubai and the fourth in the UAE, was opened at an event attended by customers and motorcycle aficionados.

Dubai - The launch follows the renovation of the Harley-Davidson facility in Mussafah, Abu Dhabi in 2012 and the inauguration of a new Fujairah showroom in 2014.

By Staff Report

Published: Sat 26 Sep 2015, 12:00 AM

Last updated: Sun 27 Sep 2015, 9:00 AM

The Harley-Davidson Desert Pearl showroom in Dubai Investment Park, or DIP, has officially been inaugurated by Humaid Abdulla Al Masaood of Abdullah Al Masaood & Sons Motorcycles.
The new 1,481 square metre facility, the second in Dubai and the fourth in the UAE, was opened at an event attended by customers and motorcycle aficionados as part of the UAE dealership's expansion plan throughout the Emirates.
The launch follows the renovation of the Harley-Davidson facility in Mussafah, Abu Dhabi in 2012 and the inauguration of a new Fujairah showroom in 2014.
"The official launch of the new Desert Pearl showroom is a significant milestone for Abdulla Al Masaaod & Sons Motorcycles LLC," said Steve Davis, General Manager of Harley-Davidson UAE.
"As a passionate fan and rider of Harley-Davidson motorcycles, I know there is a great demand here in the UAE for state of the art showrooms and facilities which truly highlight the quality of the products we have to offer."
Harley-Davidson Desert Pearl is currently showcasing the finest 2015 motorcycle models, including the CVO Softail Delux, factory customised limited edition bikes, as well as the Road Glide Special, and the Ultra Limited Low.
Arriving in October, the new 2016 fleet will includes the updated Iron 883 & Forty-Eight Dark Custom Sportsters, new S Series Cruisers with Twin Cam 110B engine and, an all new Road Glide Ultra.
- business@khaleejtimes.com