Look: Hundreds of bikers don pink, zoom through streets to support breast cancer survivors

Dubai - The riders were part of amateur bikers’ groups, such as Harley Davidson Owners Group

More than 100 bikers took to the Dubai roads wearing pink T-shirts and ribbons last week to raise awareness about breast cancer and show support for survivors.

October marks the International Breast Cancer Awareness Month, and an intrepid group of men and women from all walks of life, with a passion for bikes, came out in huge numbers for a biker’s parade titled ‘Ride For A Purpose’ organised by Al Ghurair (AG) Auto and AG Cars.

The riders were part of amateur bikers’ groups such as Harley Davidson Owners Group, and came out in support for the cause and with the aim of creating awareness about breast cancer.

The 2-hour event saw the bikers’ fleet vroom from the Harley showroom on Sheikh Zayed Road and conclude their journey at AG Cars office in Al Mamzar.

All the bikers, as well as those waiting to receive them at Al Mamzar, were dressed in bright pink T-shirts with ‘Ride for a purpose’ slogan embossed on them, coupled with pink ribbons and bandanas to show support for breast cancer.

Arturo Lujan, CEO AGI Ventures, said: “One out of every eight women globally is detected with breast cancer at some point of her life. The idea behind this ride to give women affected with the disease strength to stay strong and fight it.

"It also encourages women to go for screenings and early diagnosis to save lives. We joined forces with Harley Davidson Owners Group to raise awareness on breast cancer. We feel we can make a difference by joining forces to fight this terrible disease.”

At Al Mamzar, some breast cancer survivors elaborated on how they coped with the disease.

“Fighting this disease allows you to protect and enhance the lives of the most valuable treasure in our families – our women, our daughters, wives and mothers,” Lujan said.